CAMBRIDGE, Mass., Nov. 10, 2026. Synthpop today launched new healthcare-specific capabilities in Google Cloud's Gemini for healthcare, built to automate the complex workflows that sit between a patient's order and the care they receive. Through the new Synthpop Careflow connector, teams working in Gemini can start, track, and review Synthpop's patient journey workflows without leaving the place they already work.
Most of the work between a referral and a delivered service still runs on faxes, portals, and phone queues. Synthpop reads the referrals and orders already flowing through an operation, builds a validated order, verifies eligibility and authorization with payors, including the calls, and reaches patients by voice and text for onboarding and resupply. With the connector, that work is available in Gemini for healthcare, and each step returns its reasoning so staff can see why a case moved forward and where evidence is still missing. The decision stays with the team.
The workflows are already in production with customers across the patient journey. A few examples: Synthpop has cut manual referral processing time by 96%, from about 20 minutes to less than a minute per referral, taking turnaround from about a week to within hours and clearing a backlog of more than 1,000 orders to zero. It has automated more than 60,000 payor calls that used to take staff 20 minutes to 3 hours each, and helped patients start therapy about twice as fast. In patient resupply outreach, Synthpop has delivered 77% fewer staff hours and 9.5% more orders, capturing 88% of orders within three contact attempts. Synthpop is HIPAA compliant and SOC 2 audited, with call-level and case-level audit logging.
"Every order that reaches a provider carries hours of work before a patient gets care: reading the referral, calling the payor, reaching the patient," said Elad Ferber, co-founder and CEO, Synthpop. "Bringing that work into Gemini for healthcare means teams can hand it off from the tools they already use, see exactly what was done and why, and spend their time on the patients who need a person."
"Healthcare teams spend too much time navigating disconnected systems," said Aashima Gupta, global managing director, Healthcare, Google Cloud. "Synthpop’s connector brings critical orchestration workflows directly into Gemini, helping providers eliminate operational friction and give valuable hours back to care teams."
The Synthpop Careflow connector is available to Gemini for healthcare preview customers with Gemini Enterprise Standard and Gemini Enterprise Plus starting today.
About Synthpop
Synthpop is the Patient Journey Orchestration Platform for healthcare providers, diagnostic labs, durable medical equipment companies, and the third-party administrators that support them. Synthpop automates steps across the patient journey, including referral intake, insurance verification and authorization, patient communications and resupply outreach, and PCI DSS-compliant payment collection, within a HIPAA-compliant, SOC 2-audited environment. Learn more at synthpop.ai.
Media contact
Hajdi Cenan, Synthpop
hajdi@synthpop.ai